A demand for sociological information in the society is higher than ever, which is explained by the "reflection effect", which means the desire of a person to assess their image in the mirror of the public opinion.
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The number of false ("fake") information is constantly increasing, and, as BISR has already noted, it is becoming one of the most common tools of manipulating the public consciousness.
Sociology has a large number of tools and research methods. At the same time, in the ordinary sense i...